Okay, so the saying is actually “content is king” but it appears that video is the undisputed king of content.
So, what makes us say this? Take a look at this recent report from Shareaholic saying that YouTube is the best at referring traffic to your site. The report says it is better than Facebook, Twitter, and even Pinterest. And, not only does YouTube drive the most engaged referrals, but it also has the lowest bounce rate and highest page views per visit.
We here at FLBlogCon have been encouraging bloggers to embrace video, as it is not only yet another way to communicate your info to your readers, but brands love when a blogger can do video for them!
Bess Auer gave a presentation on creating video at our January FORUM:
And Bess has also discussed video on her podcast here.
So, bloggers, what are you waiting for? Get started!